Services
AI services, from answering to orchestrating.
Assistants, agents, automation, AI employees and custom AI software: one progression, built around the way your business works and connected to your systems.
Build your AI workforceServices
From AI that answers to AI that runs the work.
Every service is built around the way your business works and connected to the systems you run. They build on each other, so you can start with one.
- 01 · Answer
AI Assistants
They answer.
- Customers on your website and WhatsApp
- Staff, from your own documents
- Hand over when a person is needed
- 02 · Act
AI Agents
They act.
- Check your systems
- Take the actions you allow
- Escalate the rest
- 03 · Connect
AI Automation
They connect the work.
- Carry work between systems
- Create records and follow-ups
- Wait for the approvals you set
- 04 · Own a role
AI Employees
They perform a role.
- Sales, support, recruitment, operations and research
- Work a queue and report what they did
- Bring you what needs a person
- Channel
Voice AI
Every call becomes useful.
- Answer and understand calls
- Book, update and route
- Bring in a person when it should
- Build
Custom AI Software
Built around your work.
- Applications, portals and dashboards
- Knowledge and search systems
- Integrations with what you run
- 05 · OrchestrateConceptA product concept shown to explain the direction. It is not an available capability.
Jarvis
One intelligence. Every workflow.
- Coordinates the other AI services across your business
- Brings you only what needs you
Every service connects to the systems you already run, inside the controls you set.How it connectsThe controls you keep
What we build
AI shouldn't just answer. It should act.
Most AI stops at the answer. Useful AI keeps going: it checks your systems, takes the actions you allow and carries work from one system to the next. One capability at a time:
- Customer
Do you deliver to Jeddah? How long does it take?
- Assistant
Yes. Orders to Jeddah arrive in 2 to 3 working days. Large items are delivered by appointment.
Source: Delivery policy, updated 12 Sep
- Customer
What are your opening hours during Ramadan?
- Assistant
During Ramadan we open 10 am to 4 pm and 9 pm to 1 am, Saturday to Thursday.
Source: Ramadan hours notice
- Employee
What is the approval limit for site purchases?
- Assistant
Site managers approve purchases up to SAR 25,000. Above that, the operations director approves.
Source: Procurement policy, section 4
- Customer
My AC unit is leaking water.
- Assistant
I'm sorry. Please switch the unit off. I'm passing this to the maintenance team now with your unit number.
- Handed to a personMaintenance team
AI assistants: They answer.
An assistant answers customers and staff from your own knowledge: on your website, on WhatsApp and inside your team. When a question needs a person, it hands over.
- Customer
Do you deliver to Jeddah? How long does it take?
- Assistant
Yes. Orders to Jeddah arrive in 2 to 3 working days. Large items are delivered by appointment.
Source: Delivery policy, updated 12 Sep
- Customer
What are your opening hours during Ramadan?
- Assistant
During Ramadan we open 10 am to 4 pm and 9 pm to 1 am, Saturday to Thursday.
Source: Ramadan hours notice
- Employee
What is the approval limit for site purchases?
- Assistant
Site managers approve purchases up to SAR 25,000. Above that, the operations director approves.
Source: Procurement policy, section 4
- Customer
My AC unit is leaking water.
- Assistant
I'm sorry. Please switch the unit off. I'm passing this to the maintenance team now with your unit number.
- Handed to a personMaintenance team
Fig. 01AI assistantsDemoAn interactive demonstration of how this capability works. It is not a live system.- Customer
AI agents: They act.
An agent understands the request, checks your systems and takes the actions you allow: moving a delivery, booking a visit, updating a record.
- Customer
My delivery is on Thursday, but I won't be home.
- Order A-1042 found in the ERPDelivery: Thursday
- Saturday 10:00 to 12:00 is availableDelivery calendar
- Delivery moved to SaturdayAllowed action
- Agent
Done. Your delivery is now on Saturday between 10 and 12. A confirmation is on its way.
Fig. 02AI agentsDemoAn interactive demonstration of how this capability works. It is not a live system.- Customer
AI automation: They connect the work.
Automation carries work between systems, so nothing waits in an inbox. A request becomes a record, a message, a booking and a follow-up, in order.
- RequestWhatsApp message, Done
- UnderstoodChange of delivery, Done
- ERPOrder updated, Done
- CRMNote added, Done
- Follow-upConfirmation sent, Done
- RequestWhatsApp message, Done
- UnderstoodChange of delivery, Done
- ERPOrder updated, Done
- CRMNote added, Done
- Follow-upConfirmation sent, Done
Fig. 03AI automationDemoAn interactive demonstration of how this capability works. It is not a live system.AI employees: They perform a role.
An AI employee owns a role: a queue of work, a set of tools and clear limits. It works the queue, reports what it did and escalates what it should not decide.
Support employeeResolving a delivery change for order A-1042Working12In queue38Resolved today3EscalatedTools- Help desk
- ERP
- Knowledge base
Fig. 04AI employeesSample dataFigures and activity shown here are illustrative, not real results.Jarvis: It orchestrates the larger workflow.
One intelligence coordinating many AI roles across the business: noticing what needs attention, handing work to the right agent and bringing you only what needs you. Jarvis is our concept for it.
- Sales
- Support
- Operations
- Finance
Fig. 05JarvisConceptA product concept shown to explain the direction. It is not an available capability.
How an engagement runs.
Every project moves through the same five stages.
- 01AssessWe study the work, the systems and the rules around it.
- 02DesignWe agree the roles, workflows, tools and approvals.
- 03BuildWe build, connect and test it with your team.
- 04LaunchIt goes live, starting in Assist.
- 05ImproveWe review its work and widen what it may do.
Build your AI workforce.
Start with a concept for your first AI employee, then scope it with us in an assessment.